Euromonitor: “The New Connected Consumer Code: Unlocking Digital Commerce Opportunities”
The world is more connected than ever before, and technological advances are forever altering the way consumers browse and buy products and services.
The number of internet users has doubled to reach 3.2 billion globally in 2016. An estimated 43.9% of the population uses the internet as of 2016. This rapid uptake of digital services has underpinned generational shifts in how consumers browse and buy all types of products and services.
Download this free report to identify key trends amongst digital consumers, examine digital commerce opportunities and assess the markets with the greatest digital promise.